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The butterfly effect aims to offer quality household linen, up-to-date and accessible to all thanks to its fair partnership with manufacturers around the world, Oeko-tex certified, centered on people and ecology.  
In order to minimize the impact on the environment, by limiting the use of plastic and by favoring sustainable and reusable packaging, the majority of items have simple packaging, in kraft, 100% recycled and recyclable.


Like little caterpillars 🐛, they try to weave their cocoon by combining economy and ecology, pleasure and future. 
Just like them, you know that it is through a series of small actions, however minute, that metamorphosis operates until the emergence of a new way of producing and consuming, the hatching of a different society from yesterday. 

So we think of the "3 R" rule: REDUCE, REUSE, RECYCLE (Reduce, Reuse, Recycle)

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